New Construction Gains Momentum
New construction is gaining serious momentum, and that presents a strong opportunity for home builders. According to the National Association of Realtors, 16% of homes purchased in the most recent annual data were newly built—the highest share in nearly two decades. Today’s buyers, especially move-up buyers, aren’t just looking for more space; they’re looking for modern layouts, energy efficiency, smart-home features, and the ability to personalize finishes before move-in. They want homes designed for how they live now, not homes that require renovations to catch up.
For builders, this shift signals demand for turnkey, low-maintenance living and lifestyle-focused communities. Buyers are increasingly drawn to the peace of mind that comes with brand-new systems, customizable design options, and neighborhood amenities that enhance daily life. Builders who highlight personalization, efficiency, and strategic incentives are well-positioned to capture this growing segment and convert interest into contracts.
The Power of Directional Signs
Want your community to stand out? It starts with the right signs—and the right strategy.
No matter who the customer, advertising is important and getting your name out there comes in many forms. In the competitive world of home building, it’s important to make the most of every marketing dollar. With so many options available, it can be difficult to determine where to focus your advertising efforts for the best return. That’s where Accurate Sign Placement comes in. With over 20 years of experience, Accurate Sign Placement is the most reliable sign placement source for the New Homes Industry in Atlanta and many surrounding metro Atlanta cities.
One of the most effective and affordable options for getting your message in front of potential home buyers is through strategically placed directional signs, also known as Weekend Directionals (WEDs). These signs can help direct traffic to your sales center and generate new leads. Accurate Sign Placement offers a targeted marketing service through sign directionals that can provide brand exposure and increase traffic to your sales center.
Accurate Sign Placement prides itself on its expertise and knowledge within the sign placement industry and has a proven marketing strategy that can work for any company location. The company is also one of the few sign companies in Atlanta that is consistently covered by Workman’s Compensation, meaning your company is protected.
**Don’t miss out on the opportunity to reach quality traffic with strategically placed directional signs. Contact Accurate Sign Placement at 404-255-9960 and talk to Shane or Laura to get started on your targeted marketing campaign today.**
