Housing Preferences across Generations – Are All Types of Homebuyers Finding Your Sales Center?
NAHB recently released its latest study tracking the evolution of home buyer preferences, titled Housing Preferences of the Boomer Generation: How They Compare to Other Home Buyers. The study answers key questions on how various designs influence the home purchase decision as well as the location, features and size of the home consumers want. Based on a nationwide survey of over 4,300 recent and prospective home buyers, results are tabulated for all home buyers as a single group and also across these four generations: Millennials (born 1980 or later), Gen X’ers (born 1965-1979), Baby Boomers (born 1946-1964), and Seniors (born 1945 or earlier).
So what features do most buyers consider essential/desirable in a potential new home? Answer: those that help them save energy and keep the home organized. ENERGY STAR® appliances and windows, insulation higher than required by code, a laundry room, garage storage, and a walk-in pantry are features that would positively influence the purchase decision of 80% or more of all home buyers. Also high on buyers’ most wanted list are exterior lighting, a patio, a full bath on the main level, and hardwood on the main level of the home. [read full article]
New Home Sales are steady and consistent all over metro Atlanta. Homebuyers have spoken in large numbers about what they desire in a new home and the homebuilders have listened. If you would like more homebuying traffic, make sure the homebuyers can find your sales center. Traffic numbers are up so why not use your marketing dollars effectively with directional signs to draw buyers to your new home community? Homebuilders invest a lot of time, energy and resources to get potential home buyers to their new home communities but sometimes it’s hard to know where to spend your advertising dollars for the most effective return. When advertising you need to cover all the bases with the new social media marketing and traditional marketing but you can add the winning edge to your marketing efforts with quality directional signs from Accurate Sign Placement. You have many buyers out looking for new homes but with traditional GPS and maps the new street names may not be available. Accurate Sign Placement will produce quality directional signs to direct the home buyers directly to your sales center.
Target quality traffic with strategically placed directional signs in high visibility locations from the most reliable sign placement source, Accurate Sign Placement. To get your directional signs up contact Accurate Sign Placement at 404-255-9960 and talk to Shane or Laura. The steps are as easy as 1-2-3…
Find out what Atlanta’s top home builders already know…. Accurate Sign Placement of Atlanta can provide you with a targeted marketing service through sign directionals, also known as Weekend Directionals (WEDs). Weekend sign directionals are an inexpensive yet effective advertising medium to generate new clients and traffic to your new home sales center. Through the placement of strategically placed signs in high visibility locations, sign directionals provide brand exposure, new leads and traffic to any advertised location.
Accurate Sign Placement is the most reliable sign placement source for the New Homes Industry. With over 20 years of experience, Accurate Sign Placement offers expertise and knowledge within the sign placement industry. Their client base has expanded to various industries over the years with a proven marketing strategy that can work for any company location. Accurate Signs are one of the few sign companies in Atlanta that is consistently covered by Workman’s Compensation. That means your company is protected. Click here to print flyer The Accurate Sign Placement company services the city of Atlanta and many of the surrounding metro Atlanta cities in Georgia. Call Shane today at 404-255-9960 to get started
Or email us at firstname.lastname@example.org